BMC an arena in search of a new name

Do you want an arena named after you? Now’s your chance, but as expected it comes with a price.
The City of Barrie wants to hear from individuals or businesses interested in have the naming rights to the Barrie Molson Centre (BMC). The current name will be replaced by the end of 2018.
“The naming rights of this arena is a huge opportunity for a business that wants to stand out in our growing city and region,” Rebecca James-Reid, Executive Director of Access Barrie with the City. “Any company associating their name with the venue would benefit from a high level of visibility and exposure year-round.”
Well known with an established reputation as the region’s premier sports and entertainment venue, the arena is 110,000 sq. ft and home to the Barrie Colts (OHL team) and many other notable entertainment activities throughout the year such as concerts, trade shows and special events. It opened on Dec. 31, 1995 with seating for up to 5,000 and has an annual attendance of more than 300,000.
The arena sits on the northeast corner of Mapleview Drive and Bayview Drive, one of the busiest intersections in the city with a total 112,000 vehicles using the local roads each day. It’s visible to northbound traffic on Highway 400, which sees more than 14 million vehicles each year.
Interested parties are asked to contact Nora Gavarre, City of Barrie Business Development Officer, at, or call at 705-739-4220, ext. 4431 by March 1. For more information, please visit

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